“Ecosystems and marketplaces continue to grow in popularity as an area of strategic focus, as partner ecosystems consisting of a core application combined with partner applications can create new products, services and customer experiences.”¹
Register to learn from Gartner the steps needed to make your business model successful — before you create one.
Marketplace ecosystems need to have clearly defined business objectives.
Creating a marketplace involves publicly offering an API in conjunction with contributions from teams throughout your organization.
Marketplaces must demonstrate significant value for customers, developers and internal stakeholders.